Village to Market
Empowering Rural Makers, One Product at a Time
Village to Market is CIDA’s flagship initiative to support rural artisans, women’s Self-Help Groups (SHGs), and micro-entrepreneurs by connecting their handcrafted, locally made products to wider markets. Through this platform, we promote sustainable livelihoods, preserve traditional skills, and ensure that the value of every product returns to the hands that made it. Partner with us for CSR sourcing, exhibitions, co-branding, and corporate gifting that makes a difference.
Our effort is more than just commerce—it's about dignity, inclusion, and community-led development.
Sironj Weavers Collection
Rooted in the heart of Madhya Pradesh, Sironj Weavers Collection is a celebration of tradition, resilience, and craftsmanship. Born from the hands of skilled rural artisans—many of them women—the collection reflects a journey of revival and empowerment. Each handwoven piece tells a story of heritage reimagined for contemporary living, blending timeless weaving techniques with sustainable materials and dignified livelihoods.
Our collection includes ethically crafted durries, rugs, and home textiles—each a symbol of artistry, community spirit, and local innovation.
How to Order
Sironj Weavers Collections is now available online on MYSTORE through ONDC. Explore our authentic handwoven products, crafted with care by skilled artisans of Sironj, and purchase them easily from anywhere. Support traditional craftsmanship while shopping conveniently online — your order helps sustain local livelihoods and keeps our weaving heritage alive.
When you buy a Sironj Weavers Collection product, you are not only embracing authentic craftsmanship but also empowering local artisans and contributing to the revival of a cherished art form.
